Our story about why we do anything begins, simply enough, with family.
Bob was born in Bogotá, Colombia, S.A. the second son of a single mom who emigrated to the U.S. with two kids and $100 to her name. Elizabeth grew up the third of five kids in Tulsa, OK, learning as a family how to focus on what they had rather than what they didn't. We share this bit of history not to set us apart from anyone, but rather, to draw a finer thread of commonality amongst us all. We all come from somewhere that at some point in our past has had to struggle to get somewhere else. Within our service to others we try to honor these virtues of hard work, responsibility, loyalty and compassion.
Our logical brains compel us to seek structure, order and patterns to understanding life. But our creative/emotional brains allow us to believe that how we realize this pursuit is only limited by our imaginations. We chose to establish and maintain a cash-based Physical Therapy practice because we saw not only the opportunity, but more importantly, the value of providing high-quality one-on-one care in a manner not dictated by insurance companies and third-party payers. We enjoy educating people that they don't have to settle for the same thing they've always received. There can be another way.
Seth Godin talks about Art as being a "personal act of courage, something one human does that creates change in another." Art is something that matters to others, that they would miss if it was gone. Through our practice we strive to create something that matters—for those who struggle, for those looking for a better approach to healthcare, for those who may just need a helping hand.